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15. Usain Bolt ($32.5 million)

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The Lightning Bolt leaves other track stars in the dust in more ways than one: he’s the only track athlete to make the Celebrity 100, and gives other sports stars a run for their money. The six-time Olympic gold medalist earns the majority of his millions from numerous endorsement deals, including one with Puma that exceeds $10 million a year. Depending on his performance at the 2016 Rio Olympics, Bolt’s earning power could help him sprint to an even higher spot on next year’s list.

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